Practical guides on registering, using and protecting trademarks in China.
Introduction: when you lose the mark without fault A registered Chinese trademark can be cancelled for non-use if it has not been used for three consecutive...
Read articleIntroduction: the evidence that does not count A foreign brand owner facing a non-use cancellation in China is usually advised to "file evidence of use". The...
Read articleIntroduction: the notice is valid even if you never saw it When an opposition, a non-use cancellation or an invalidation action is filed against a Chinese...
Read articleIntroduction: the deadline may start before you know about it Most foreign applicants assume a Chinese trademark deadline begins when the notice lands in their...
Read articleIntroduction: the questions a foreign applicant asks about an English word mark Foreign brand owners filing English word marks in China tend to ask a...
Read articleIntroduction: when an ordinary English word becomes unregistrable in China A foreign brand owner reviewing a China filing strategy will check for conflicts...
Read articleIntroduction: the meaning test that decides your English mark's fate A brand owner filing an English word mark in China usually assumes that similarity is...
Read articleIntroduction: the certificate is not the finish line Most foreign brand owners think of a China trademark as a filing problem. Get the class right, get the...
Read articleChina does not accept applicant-drafted specifications. Items must match CNIPA's standard terms, and a correction notice gives you 30 days - miss it and your filing date is gone.
Read article