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Privacy Policy

How we collect, use, protect and transfer your personal information

Last updated: 13 November 2026

This notice covers this website. Final instructions and transactions take place in the client portal and are governed by its Terms of Service and Privacy Policy. If you expand the office map, Google receives technical information needed to display it under its own privacy policy.

The short version

  • We collect only what we need to search, file and prosecute your trademark, and to stay compliant as a CNIPA-filed agency.
  • We never sell your personal information.
  • Our website servers and the client portal database are hosted in the United States. We share information with the relevant authorities in China when needed to carry out your filing instructions.
  • Once a trademark application is filed, the mark, the applicant's name and the goods and services become public on the CNIPA register.
  • You can ask us for a copy of your information, ask us to correct it, or ask us to delete it, subject to our legal retention duties.

1. Introduction

This Privacy Policy explains how Zhongdu International Intellectual Property Agency Co., Ltd. ("we", "us") collects, uses, stores, discloses and protects personal information when you visit china-trademark.net (the "Site") or use our trademark services (the "Services").

We handle personal information in accordance with the Personal Information Protection Law of the People's Republic of China (PIPL), the Cybersecurity Law and the Data Security Law. Where you are located in the European Economic Area, the United Kingdom or another jurisdiction with its own data protection law, we also take that law into account in how we handle your information.

This Policy should be read together with our Terms of Service, which govern the Services themselves.

2. Who We Are

For the purposes of the PIPL, we are the personal information processor (and, in GDPR terms, the data controller) in respect of the information described in this Policy.

Legal name (EN)
Zhongdu International Intellectual Property Agency Co., Ltd.
Legal name (中文)
中都国际知识产权代理有限公司
Unified Social Credit Code
91370830MA3NNUEF2D
Registered address
Room 206, Building 1, Huaru Town, Zhongdu Sub-district, Wenshang County, Jining City, Shandong Province, China
Privacy contact
hello@china-trademark.net (please mark your message "Privacy")

3. Information We Collect

Category What it covers
Identity & contact Your name, email address, telephone number, postal address, country, and — where you act for a company — your job title and your authority to instruct us.
Applicant & entity data The applicant's legal name, entity type, country of incorporation, registration number, business licence or certificate of incorporation, and registered address.
Trademark & filing data The mark itself, the classes and goods/services specification, priority claims, filing dates, application numbers, and correspondence with CNIPA.
Identity documents Copies of Chinese resident identity cards for Chinese individual applicants, international passports for foreign individual applicants, or business registration documents, and signed Powers of Attorney, where CNIPA or we require them. We request these only where necessary and store them separately from general correspondence.
Payment data We record invoice and transaction references, payer information where supplied, amounts, currencies, dates, receipts and verification status. Payments are handled through the client portal and the selected provider. Card and billing details entered on AllinPay are handled by AllinPay; our checkout does not collect card numbers or security codes. The portal Privacy Policy explains the contact details sent to prefill billing, payment notifications and records used for reconciliation.
Correspondence Emails, enquiry forms, chat messages and documents you send us, and our replies.
Technical data IP address, browser type and version, device and operating system, referring page, pages visited and time spent, collected by server logs and analytics tools.

We do not knowingly collect information about your race, religion, political opinion, health, biometric characteristics or sexual orientation, and none of it is required for the Services. Please do not send it to us.

4. Why We Use It

We use your personal information for the following purposes:

  • To provide the Services — to run trademark searches, prepare and translate documents, file and prosecute applications, and report progress to you.
  • To communicate with you — to answer enquiries, send quotations and order confirmations, and forward official correspondence from CNIPA.
  • To take payment and keep accounts — to invoice you, reconcile payments and meet our accounting and tax obligations.
  • To meet legal and regulatory duties — in particular the record-keeping and client-verification obligations that apply to a trademark agency filed of record with CNIPA, and our duties under anti-money-laundering and Know-Your-Client rules.
  • To improve the Site — to understand how visitors use the Site and to fix faults.
  • To protect our legal position — to establish, exercise or defend legal claims, and to keep evidence of instructions given.

Where the PIPL or another applicable law requires consent — for example for certain cross-border transfers, or for marketing messages — we will ask for it separately, and you may withdraw it at any time.

We do not use your personal information for automated decision-making that produces a legal effect on you, and we do not sell it.

5. Hosting and Cross-Border Processing

Our website servers and the client portal database are located in the United States. Information submitted through the client portal is stored in the United States.

Our agency is established in China. Authorized staff in China may access the information they need to answer enquiries or handle your instructions. If you ask us to file a trademark matter, we send the required information and documents to the relevant authorities in China.

We take the following steps to protect information transferred in this way:

  • access is restricted to our own personnel and to translators and advisers who need it;
  • documents are transmitted over encrypted channels wherever the receiving system supports it;
  • we do not disclose your information to any overseas recipient except as described in section 6; and
  • where a transfer requires a separate consent, a standard contract or a security assessment under Chinese law, we will put that in place before transferring.

Where we rely on consent, you may withdraw it by contacting us. We may be unable to continue a filing if we cannot process information essential to that filing.

6. Who We Share It With

For optional Google sign-in, Google processes authorization under its own policy. For Visa / Mastercard payments, our HTTPS checkout on mycntm.com sends AllinPay your contact name, email, telephone number, street address, city, state/province, country, postal code, order identifier, service description, amount and currency. Contact details are also used to prefill editable billing fields. AllinPay collects card details and any bank authentication directly; MY CNTM does not collect your card number or security code through its checkout. We do not send identity documents, signed POAs or trademark artwork to payment providers.

For WeChat Pay / Alipay, AllinPay and the selected wallet process payment data. For Wise and bank transfers, the provider and banks process the transfer and return transaction references, payer details where supplied, amounts, currencies, dates and status. We use these records for reconciliation, refunds, accounting and resolving disputes. Payment notifications may be delivered through Wise or our email provider InboxCheap; payment emails may include original message headers, bodies and attachments, which we process as evidence for receipt verification. Unmatched or disputed payments can be reviewed by staff; contact us to correct a matching error.

Providers process information under their own applicable policies and may operate in other countries. Review the notice on the provider’s payment page; its own country or product rules apply. Payment records and notification evidence are access-restricted and retained only for reconciliation, accounting, dispute handling and applicable legal retention needs, as described below. HTTPS protects transmission, but does not guarantee payment acceptance or eliminate all security risks. For privacy requests concerning our records, contact Hello@MyCNTM.com.

Google · AllinPay · Wise

Orders, account access and checkout are also covered by the client portal Privacy Policy. The Terms of Service apply to your instructions, fees and refund eligibility.

We do not sell, rent or trade your personal information. We disclose it only to:

  • CNIPA and other authorities — because a trademark application cannot be filed without giving the applicant's name, address and the mark to the Trademark Office;
  • our own personnel, and translators, notaries and professional advisers engaged on a need-to-know basis under confidentiality obligations;
  • payment and banking intermediaries, to the extent needed to receive your payment;
  • IT and hosting providers, including our email provider and website host;
  • courier and postal services, where paper documents must be delivered; and
  • courts, regulators or law enforcement, where disclosure is required by law, regulation or a binding order.

Where we engage a third party to process personal information on our behalf, we require it to process the information only on our instructions and to keep it secure.

7. Public Trademark Records

Once your application is filed, it becomes public. The mark, the applicant's name and address, the classes, the goods and services specification, and the status of the application appear on the CNIPA register and in the official Trademark Gazette, and can be searched by anyone.

This disclosure is required by law and cannot be limited by us. It is the reason we ask you not to include information you would prefer to keep private in the specification or in supporting documents.

8. How Long We Keep It

We keep personal information only as long as we need it for the purposes in section 4, and for as long as Chinese law and professional rules require.

  • Enquiries that do not become orders: normally deleted within 12 months.
  • Client and filing records: retained for the life of the matter and for the retention period required of a CNIPA-filed trademark agency and under applicable accounting and tax law, typically at least 5 years after the matter closes.
  • Accounting and tax records: retained for the statutory period.
  • Technical and analytics data: retained for the period configured in our analytics tool, and in any event no longer than necessary.

Where you ask us to delete information that we must keep by law, we will restrict it to that legal purpose instead of deleting it.

9. Security

We take reasonable technical and organisational measures to protect your personal information, including access control on a need-to-know basis, password-protected accounts, encryption in transit where supported, secure storage of identity documents, and staff confidentiality obligations.

No system is completely secure. If a personal information security incident occurs that affects you and requires notification under applicable law, we will notify you and the competent authority as required.

You can help by sending documents over encrypted channels where available, and by telling us promptly at hello@china-trademark.net if you think any information we hold is wrong or has been compromised.

10. Your Rights

Under the PIPL, and subject to our legal retention obligations, you have the right to:

  • know and access the personal information we hold about you, and obtain a copy;
  • correct information that is inaccurate or incomplete;
  • delete your personal information, where the legal conditions for deletion are met;
  • withdraw consent you have given — including consent to cross-border processing;
  • request an explanation of how we handle your information; and
  • request transfer of your information to another processor, where the conditions under the PIPL are met.

If you are in the EEA or the UK, you additionally have the rights of access, rectification, erasure, restriction, portability and objection under the GDPR or UK GDPR, and the right to complain to your local supervisory authority.

To exercise any of these rights, email hello@china-trademark.net with the subject line "Privacy request". We will ask you to verify your identity before acting, and we will respond within the period required by applicable law (normally within 30 days).

We do not charge a fee for a routine request, but we may charge a reasonable fee, or decline, where a request is manifestly unfounded or excessive.

11. Cookies & Analytics

The Site uses cookies and similar technologies to make the Site work, to remember your preferences (for example your shortlist in the Class Finder), and to understand how visitors use the Site.

Strictly necessary cookies are required for the Site to function. Analytics cookies are used only to produce aggregate statistics. You can block or delete cookies in your browser settings; if you block strictly necessary cookies, parts of the Site — including the shortlist and quote tools — may not work.

If we introduce advertising or third-party analytics cookies that require consent, we will ask for your consent before setting them.

12. Children

The Site and the Services are intended for businesses and adults. We do not knowingly collect personal information from children under 14. If you believe a child has sent us personal information, contact us and we will delete it.

13. Third-Party Websites

The Site links to third-party websites, including the CNIPA official site and payment providers. This Policy does not apply to those websites, and we are not responsible for their content or their privacy practices. Please read their own policies before giving them any information.

14. Changes to This Policy

We may update this Policy to reflect changes in law, regulation, our Services or our systems. The updated version takes effect when posted, and the "Last updated" date above will change. Where a change materially affects how we handle information we already hold, we will take steps to tell you.

15. Contact & Complaints

If you have a question about this Policy, or you wish to make a privacy request or a complaint, please contact us. We will acknowledge your message and deal with it promptly.

Email
hello@china-trademark.net (subject: "Privacy")
Telephone
+86 537 7298817
WhatsApp
+86 176 8885 1777
Postal address
Zhongdu International Intellectual Property Agency Co., Ltd.
Room 206, Building 1, Huaru Town, Zhongdu Sub-district, Wenshang County, Jining City, Shandong Province, China

If you are not satisfied with our response, you may complain to the competent authority in your jurisdiction, or to the cyberspace administration or market regulation authority in the People's Republic of China.

Related document: Terms of Service.